COOKIE POLICY

1. Introduction

This Cookie Policy explains how we use cookies and similar technologies on our website. It applies to all visitors and is designed to comply with the UK GDPR and the Privacy and Electronic Communications Regulations (PECR). Cookies help us provide essential website functionality, understand how our website is used, improve user experience and deliver relevant advertising.

2. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help the site remember your actions and preferences. Cookies may be first-party (set by our website) or third-party (set by services we use), and may be session cookies (deleted when you close your browser) or persistent cookies (stored for longer periods).

3. Types of Cookies We Use

A. Strictly Necessary Cookies

These cookies are required for the website to function and cannot be switched off. They include security and performance cookies, Cloudflare cookies used for protection and traffic filtering, and cookies needed to operate basic site features. These cookies do not require user consent.

B. Analytical / Performance Cookies (Google Analytics 4)

These cookies help us understand how visitors use our website by collecting anonymous statistical information such as pages visited, time spent on the site, and traffic sources. These cookies are set only with your consent.

C. Marketing / Targeting Cookies (Meta Pixel)

These cookies track your activity across our site to measure advertising effectiveness, build audiences and deliver more relevant ads on platforms such as Facebook and Instagram. These cookies are set only with your consent.

4. Cookies We Use

Strictly Necessary Cookies (Cloudflare)

  • _cf_bm — Cloudflare — Bot management and traffic filtering — 30 minutes — Third-party

  • cf_clearance — Cloudflare — Identifies trusted visitors after a challenge — Up to 1 year — Third-party

  • __cfduid (if present) — Cloudflare — Security and load balancing — Varies — Third-party

Analytics Cookies (Google Analytics 4)

  • _ga — Google — Distinguishes unique users — 2 years — First-party

  • ga* — Google — Stores session state and analytics data — 2 years — First-party

  • _gid — Google — Distinguishes users — 24 hours — First-party

Analytics cookies load only if you consent.

Marketing Cookies (Meta Pixel)

  • _fbp — Meta — Tracks visits across websites for personalised ads — 3 months — Third-party

  • fr — Meta — Advertising delivery and retargeting — 3 months — Third-party

Marketing cookies load only if you consent.

5. How You Can Control Cookies

When a cookie banner is implemented on our site, you will be able to accept all cookies, reject non-essential cookies or manage cookie preferences by category.

You may also block cookies by changing your browser settings. Guidance on managing cookies is available for: Chrome, Firefox, Safari (Mac), Edge and iOS Safari.

Please note that disabling cookies may affect the functionality and performance of the website.

6. Changes to This Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page.